When you own a business, your to-do list seems endless. So, I promise you’ll overlook business templates. Why? Because much more glamorous things like a logo, website, and business cards trump templates. Templates aren’t prettily packaged like the showroom at a Frontgate store with throw pillows, picture frames, blankets, and every accessory you could ever… Read more »
Marketing
Must-Have Marketing Apps and Tools
A million marketing apps and tools exist for your business. But which ones do you need? And what does it take to run a business as a solopreneur or entrepreneur? With so many options, it’s easy to get overwhelmed with things that won’t make a difference in your business. That’s why I’m sharing my must-have… Read more »
Benefits of Outsourcing Marketing
DIY is everywhere. From Home Depot to Pinterest-inspired boards on almost anything you can do it is the message. Even Nike inspires you with their motto – “Just Do It.” But does this mean your marketing too? Or, would your business benefit from outsourcing marketing to a trusted expert? Over the last two decades, especially… Read more »
Marketing in a Crisis: How to Invest Wisely
In my lifetime, I’ve seen two events classify as a crisis, first 9/11 and now COVID-19. It’s a time like no other. Businesses of all sizes find their revenues dwindling or evaporating altogether, and workers fear for their jobs. But, I know Americans will unite, and our country will become stronger in the end. And,… Read more »
The Disney Way to Create Raving Fans
Why do people dream about the moment they walk through the gates of “The Happiest Place on Earth”? After all, it’s just a theme park – right. But Disney draws crowds and raving fans from across the globe. So what makes this theme park different? Many people say it’s the mouse with the funny ears…. Read more »
9 Ways to Grow Your Business
For me, the ultimate sign of growth is a Camilla that blooms. It’s in my blood. My grandfather owned and operated a family nursery most of his adult life. But, unfortunately, growing and maintaining a business is not as simple as when he worked in the nursery. So, how do you grow your business today? … Read more »
