You receive some inquiries from your website. But could you get more? A website’s homepage should attract as many potential customers as possible (also called leads), meaning you can help more people and invest in your dream. A homepage that converts requires a combination of art and science. In art, you craft simple, easy to… Continue Reading »
Website Brand + Personality with a Kick
She’s full of personality. That’s what some say about my sassy, four-year-old as she flips her hair at the dinner table, smears her spaghetti sauce on the placemat, and pushes her milk aside in protest. I, on the other hand, with fumes coming out of the top of my head, call that attitude. Either way,… Continue Reading »
Website Research You Need Before a Makeover
The research revealed something surprising, during every website makeover I’ve managed. For example, visitor demographics, behavior, or the level of engagement with the site may be different than expected. That’s why doing your homework and conducting website research before you invest any time, money, or resources will save you big in the end. You’re already… Continue Reading »
Website Costs Made Simple
When you think of your website, it’s hard not to see dollars signs – everywhere. And that can be overwhelming. I’ve been there too. Whether you’re launching a new website or need a website redesign, both take some level of financial funding. That’s why I’m sharing these simple tips on how to navigate website costs… Continue Reading »
6 Signs it’s Time to Invest in a Website Makeover
Day one. You have nothing but website love. It’s perfect, and you have all the bells and whistles you could ever want or need. Your audience loves it. Traffic grows, conversions are up, and sales increase. Then, time passes. So, how do you know when it’s time for a website makeover, and you have a… Continue Reading »
