Are you starting a business blog? Or, maybe you’ve been blogging but want to improve it. Well, you’ve come to the right blog to learn blogging tips and tricks. Let’s do it! Was the last long-form content piece (something well over 500 words) you wrote a term paper in college? Congratulations, that’s normal. Our daily… Continue Reading »
Must-Have Marketing Apps and Tools
A million marketing apps and tools exist for your business. But which ones do you need? And what does it take to run a business as a solopreneur or entrepreneur? With so many options, it’s easy to get overwhelmed with things that won’t make a difference in your business. That’s why I’m sharing my must-have… Continue Reading »
8 Things a Winning Website Homepage Needs
You receive some inquiries from your website. But could you get more? A website’s homepage should attract as many potential customers as possible (also called leads), meaning you can help more people and invest in your dream. A homepage that converts requires a combination of art and science. In art, you craft simple, easy to… Continue Reading »
Content Creation for Social Media – Made Easy
Many small businesses dread this question– what do I post on social media today? Even if you’ve hired someone to manage it, you still get that all-important question, “what can we put on social media next month?” Ugh! The question alone can send you overboard. So, put both feet back in the boat, and let’s… Continue Reading »
The Secret of Copywriting
What is copywriting? Unless you’re a marketing nerd like me, you may not know the difference between just plain writing and copywriting. Well, I didn’t either until many years into my career. Surprised? It wasn’t taught in college, not even in my master’s program, or a skill I could develop on the job. I learned… Continue Reading »
What I Learned After a Year as a Solopreneur
The moment I stepped into life as a solopreneur, I never dreamed what a year later would look like. And no one could have ever predicted what 2020 would bring with the COVID virus and the aftermath. Fortunately, the pandemic hit at precisely a year after I left corporate. While I had that year under… Continue Reading »
